Wholesale Concern: Color Protection — bulk beauty for resale
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Redken - Acidic Color Gloss Sulfate-Free Shampoo – 1L / 33.8 oz
Redken Acidic Color Gloss Shampoo revitalizes color-treated hair with a sulfate-free formula that preserves vibrancy and intensifies shine. An acidic pH seals the cuticle to lock in color at the molecular level, extending brilliance for up to 32 washes. Hair looks instantly refreshed, smooth, and luminous with every use. This professional-grade shampoo works on all hair types and textures, from freshly colored strands to dull, virgin hair in need of a luminous boost. The 1L bottle delivers salon
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Redken - Color Extend Magnetics Conditioner – 1L / 33.8 oz
Redken Color Extend Magnetics Conditioner protects color-treated hair while restoring softness and shine. The sulfate-free, acidic formula helps balance pH levels to lock in vibrancy and prevent fade. Lightweight nourishment detangles without weighing hair down, leaving strands smooth, conditioned, and luminous. Formulated for all hair types, this professional-grade conditioner works in tandem with color care systems to extend the life of permanent color. Rich moisture penetrates each strand, re
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Redken - Color Extend Magnetics Shampoo – 1L / 33.8 oz
Redken Color Extend Magnetics Shampoo protects color-treated hair with a sulfate-free formula that gently cleanses without stripping vibrancy. The acidic pH-balanced formula features amino-ions that seal in professional color and prevent premature fading. Rich lather lifts impurities while enhancing shine and maintaining tone between salon visits. Designed for all hair types and textures, this professional-grade shampoo delivers targeted care that keeps color luminous and hair healthy. The multi
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Revlon - Uniq One All In On Hair Treatment 5.1 oz
Revlon Uniq One All In One Hair Treatment is a leave-in spray that addresses ten hair concerns in a single step. This lightweight formula strengthens damaged strands, smooths frizz, and protects against heat styling up to 450°F. Panthenol and conditioning agents work together to detangle, add shine, and improve manageability without weighing hair down. The sulfate-free formula is suitable for all hair types and safe for color-treated hair. Use it on wet hair before styling to prep and protect, o
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Revlon - Uniq One All In One Coconut Hair Treatment 5.1 oz
Revlon Uniq One All In One Coconut Hair Treatment is a multi-benefit leave-in spray that delivers ten targeted results in one lightweight formula. Infused with a tropical coconut aroma, it repairs damage, controls frizz, and detangles while protecting against heat. The sulfate-free formula works on wet or dry hair, making it easy to refresh your style or prep for heat styling without weighing hair down. This professional-grade treatment strengthens strands, reduces breakage, and boosts shine whi
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Sebastian - Penetraitt Shampoo 8.4 oz
Sebastian Penetraitt Shampoo strengthens stressed, damaged hair while gently removing impurities. Designed for hair weakened by chemical treatments, heat styling, or environmental exposure, this formula reduces breakage and restores softness without stripping color. The lightweight lather cleanses thoroughly, leaving hair bouncy, manageable, and ready for deeper conditioning. Safe for color-treated hair and suitable for all hair types. How to Use Apply to wet hair and massage into a lather. Rins
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Wella - Brilliance Conditioner for Coarse Colored Hair 8.4 oz
Wella Brilliance Conditioner is formulated to lock in vibrant color and smooth coarse, textured hair. The Brilliance-Blend formula uses copper encapsulating molecules alongside histidine and vitamin E to protect freshly colored strands from oxidation and fading. Lime caviar, rich in antioxidants and vitamins, helps maintain luminous, healthy-looking color between salon visits. This conditioner detangles and conditions thick hair while sealing the cuticle for enhanced color vibrancy and reduced f
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Wella - Brilliance Shampoo for Fine to Normal Colored Hair 10.1 oz
Wella Brilliance Shampoo for Fine to Normal Colored Hair protects vibrancy with every wash. Formulated with antioxidant-rich Lime Caviar and pH-optimized technology, this revitalizing cleanser seals the hair cuticle to lock in color while removing dirt, oil, and buildup without stripping. Copper Encapsulating Molecules enhance shine and brightness, while Anti Oxidant Shield Technology defends against color fade and environmental damage. Hair feels clean, soft, and refreshed with lasting vibrancy
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Wella - Brilliance Shampoo for Fine to Normal Colored Hair 33.8 oz
Wella Brilliance Shampoo protects color-treated hair while restoring softness and suppleness. Formulated with Liquid Crystal Technology, this lightweight cleanser shields fine to normal hair from fade and environmental stress without weighing it down. Brilliant, lasting color starts with gentle care. This formula smooths the cuticle to lock in vibrancy and reduce frizz, leaving hair noticeably softer and more luminous with every wash. How to Use Apply to wet hair and work into a rich lather. Mas
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Wella - Color Fresh Mask - Caramel Glaze
Wella Color Fresh Mask in Caramel Glaze delivers warm, sun-kissed tones with zero damage. This color-depositing treatment infuses hair with rich caramel undertones while conditioning and smoothing each strand. Enriched with avocado oil, the formula works in just 10 minutes and fades gradually with each wash. Results vary based on your starting level and porosity, with lighter hair achieving more vibrant warmth. Ideal for refreshing dimensional color or adding warmth between salon visits. The sil
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Wella - Color Fresh Mask - Chocolate Touch
Wella Color Fresh Mask in Chocolate Touch is a color-depositing treatment that refreshes and deepens brown tones in minutes. The temporary formula fades gradually, making it ideal for maintaining rich, dimensional color between salon visits. Enriched with avocado oil, it deposits pigment while conditioning and smoothing each strand. This zero-damage mask delivers vibrant results on pre-lightened or naturally light hair in just 10 minutes. The richer the base, the subtler the shift. Free from sil
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Wella - Color Fresh Mask - Cool Espresso
Wella Color Fresh Mask in Cool Espresso is a zero-damage color-depositing treatment that refreshes hair with rich, warm brown tones in just 10 minutes. This temporary mask gradually fades over time, making it easy to adjust or refresh your look without commitment. Enriched with avocado oil, the silicone-free formula moisturizes while it deposits color, leaving hair smooth and nourished. Ideal for maintaining or enhancing brunette shades, Cool Espresso works best on pre-lightened or lighter brown
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Wella - Color Fresh Mask - Copper Glow
Wella Color Fresh Mask in Copper Glow delivers a warm, sun-kissed burst of copper to your hair in just 10 minutes. This zero-damage color-depositing treatment infuses temporary color while nourishing strands with avocado oil. The result is vibrant copper tones on pre-lightened hair that fade gradually over time. The silicone-free formula wraps each strand in rich moisture, leaving hair smooth and conditioned. Color intensity varies based on your starting level and porosity. Lighter hair reveals
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Wella - Color Fresh Mask - Golden Gloss
Wella Color Fresh Mask in Golden Gloss is a zero-damage color-depositing treatment that adds warm, golden dimension to blonde and pre-lightened hair in just 10 minutes. The temporary color fades gradually over several washes, letting you refresh or adjust your tone without commitment. Enriched with avocado oil and free from silicones, this vegan formula deposits color while leaving hair smooth and deeply moisturized. Color intensity varies based on your starting level and porosity. Lighter hair
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Wella - Color Fresh Mask - Lilac Frost
Wella Color Fresh Mask in Lilac Frost is a zero-damage, color-depositing treatment that delivers a cool-toned pastel purple with silvery undertones. This temporary toning mask transforms pre-lightened hair in just 10 minutes, depositing delicate lilac color while infusing strands with rich moisture. Enriched with avocado oil and free from silicones and animal-derived ingredients, the formula leaves hair feeling smooth, conditioned, and refreshed. Color intensity varies based on your base level a
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Wella - Color Fresh Mask - Pearl Blonde
Wella Color Fresh Mask in Pearl Blonde is a zero-damage color treatment that tones and nourishes in just 10 minutes. Enriched with avocado oil, this creamy mask delivers cool, ashy tones to neutralize warmth while leaving hair soft, smooth, and hydrated. The temporary color fades gradually with each wash, making it perfect for maintaining platinum, silver, and blonde shades between salon visits. Formulated without silicones or animal-derived ingredients, this vegan and paraben-free mask deposits
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Wella - Color Fresh Mask - Red
Wella Color Fresh Mask in Red is a zero-damage, color-depositing treatment that revives or transforms hair color in just 10 minutes. Enriched with avocado oil, this velvety mask deposits vibrant red tones while deeply moisturizing every strand. The temporary formula fades gradually over washes, making it ideal for refreshing faded color or experimenting with bold new tones without commitment. Formulated without silicones or animal-derived ingredients, Color Fresh Mask leaves hair smooth, hydrate
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Wella - Color Fresh Mask - Rose Blaze
Wella Color Fresh Mask in Rose Blaze deposits vibrant rose tones into pre-lightened hair with zero damage. This temporary color treatment transforms your look in just 10 minutes, delivering bold pigment that fades gradually over time. Enriched with avocado oil, the formula leaves hair feeling smooth and moisturized while adding a burst of color. Results vary based on your starting level and porosity. Lighter hair lifts brighter, more saturated color. Formulated without silicones or animal-derive
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Wella - ColorMotion+ Conditioner 33.8oz
Wella ColorMotion+ Conditioner is a moisturizing formula designed to restore smoothness and enhance color vibrancy. The 33.8oz professional size delivers long-lasting hydration while helping to protect color-treated hair from fading. Rich and creamy, this conditioner tames frizz, detangles, and improves light reflection for a polished, radiant finish. Ideal for all hair types, especially color-treated strands that need extra moisture and protection. The formula helps seal the cuticle, reducing d
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Wella - ColorMotion+ Shampoo 33.8oz
Wella ColorMotion+ Shampoo preserves vibrant color while delivering smooth, luminous results. This professional-grade formula helps lock in color and shield against fading, making it ideal for color-treated hair. The clear, lightweight consistency creates a luxurious lather that cleanses gently without stripping moisture. Enhanced with antioxidants to protect against environmental stressors and free radicals, it leaves hair feeling soft, manageable, and full of shine. How to Use Apply to wet hai
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Wella - ColorMotion+ Shampoo and Conditioner Protection Set 33.8oz
Wella ColorMotion+ Shampoo and Conditioner Set delivers professional-grade color protection and strengthening care for treated hair. The shampoo gently cleanses while locking in vibrancy and shine. The conditioner deeply nourishes and restores light reflection for a glossy, salon-quality finish. Together, they provide up to 8 weeks of color retention while strengthening strands from root to tip. This 33.8oz set is ideal for all hair types seeking long-lasting color brilliance, improved manageabi
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Wella - Invigo - Brilliance Mask Coarse 16.9oz
Wella Invigo Brilliance Mask for Coarse Hair is a deeply restorative treatment designed to protect color vibrancy and repair damaged, thick hair. The Brilliance-Blend formula uses copper encapsulating molecules to lock in color, while histidine and vitamin E control oxidation after coloring. Lime caviar, rich in antioxidants and vitamins, nourishes each strand for a luminous, healthy finish. This intensive mask strengthens coarse hair texture while enhancing color depth and shine. The profession
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Wella - Professionals Ultimate Color Color Sealer Liquid Layer - 6.2 oz / 185 ml
Wella Professionals Ultimate Color Color Sealer Liquid Layer restores pH balance and seals the cuticle after every color service. This acidic post-color treatment locks in vibrancy, smooths the surface, and delivers immediate shine. Metal Purifier technology detoxifies strands from trace metals that dull color, while the lightweight liquid formula absorbs instantly without residue. Designed for all hair types, this 6.2 oz color sealer improves scalp comfort from the first use. Hair feels softer,
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Wella - Professionals Ultimate Color Conditioner - 33.8 oz
Wella Professionals Ultimate Color Conditioner locks in moisture, smooths hair cuticles, and protects color-treated hair from free radical damage. Formulated with glycine, metal purifier, and B5, this sulfate-free conditioner helps seal color pigments while delivering up to 86% anti-breakage protection. Hair feels soft, manageable, and revitalized from the first use. Suitable for all hair types, this professional-grade conditioner detoxifies hair from color-distorting metals while maintaining vi
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Wella - Professionals Ultimate Color Miracle Leave-In Mask - 3.2 oz
Wella Professionals Ultimate Color Miracle Leave-In Mask locks in moisture and protects color-treated hair with a lightweight, 3-in-1 formula. Enriched with glycine, metal purifier, and B5, this leave-in treatment strengthens hair against breakage while defending against free radicals and UV exposure. Color vibrancy lasts up to 10 weeks with regular use. The sulfate-free formula delivers up to 4X more resistance to breakage without weighing hair down. Ideal for all hair types, it detangles, smoo
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Wella - Professionals Ultimate Color Shampoo 33.8 oz
Wella Professionals Ultimate Color Shampoo gently cleanses color-treated hair while protecting vibrancy and soothing the scalp. This sulfate-free formula uses glycine, metal purifier, and B5 to lock in moisture, detoxify from color-distorting metals, and defend against free radical damage. Suitable for all hair types, it delivers up to 4X more resistance to breakage while maintaining essential moisture. With regular use of the Ultimate Color regimen, this shampoo helps maintain color vibrancy fo
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Wella - Professionals Ultimate Color Shine Spray - 3.2 oz
Wella Professionals Ultimate Color Shine Spray delivers instant radiance and lasting smoothness for color-treated hair. Formulated with olivate and B5, this lightweight finishing spray locks in moisture while enhancing shine and vibrancy. Hair feels up to four times smoother with a polished, salon-quality finish. Designed for all hair types, this smoothing spray complements the Ultimate Color regimen to maintain healthy-looking color for up to ten weeks. The protective formula helps reduce break
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Wella - Professionals Ultimate Repair Conditioner 16.09 oz
Wella Professionals Ultimate Repair Conditioner rebuilds damaged hair from the inside out. This deeply nourishing formula strengthens weakened strands, smooths frizz, and restores moisture without weighing hair down. The creamy texture glides through tangles, leaving hair soft, manageable, and visibly healthier with every use. Dermatologically tested and color-safe, this professional-grade conditioner works across all hair types. Whether your hair is chemically treated, heat-damaged, or simply d
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Wella - Professionals Ultimate Repair Miracle Hair Rescue 3.2 oz
Wella Professionals Ultimate Repair Miracle Hair Rescue is a leave-on spray treatment that rebuilds damaged hair in 90 seconds. Formulated with AHA to strengthen from within and Omega-9 to restore the outer barrier, it delivers 99% less breakage, 12 times smoother texture, and lasting shine that holds through four washes. Hair feels visibly transformed after one use. Designed for all hair types and textures, this vegan treatment detangles wet hair with ease and works seamlessly into any routine.
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Wella - Professionals Ultimate Repair Shampoo 33.8 oz
Wella Professionals Ultimate Repair Shampoo transforms damaged hair with a lightweight cream formula that gently cleanses while rebuilding from within. Metal Purifier technology removes impurities, product buildup, oils, and pollutants that weaken hair over time. The luxurious lather prepares hair for deeper repair while delivering a smooth, healthy feel with every wash. Designed for all hair types and textures, this dermatologically tested shampoo works seamlessly into a comprehensive repair re
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Wella - Professionals Ultimate Repair Shampoo 8.45 oz
Wella Professionals Ultimate Repair Shampoo is a lightweight cream formula designed to gently cleanse while rebuilding damaged hair from the inside out. Metal Purifier technology removes impurities like product buildup, oils, and pollution that compromise hair health. The luxurious lather prepares hair for deeper repair treatments while delivering a smooth, healthy feel. Suitable for all hair types and textures, from fine to thick, straight to coily. Dermatologically tested. 8.45 oz. How to Use
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Wella - Ultimate Color Collection
The Wella Ultimate Color Collection delivers a complete system for color-treated hair that craves lasting vibrancy and professional shine. Each product works in harmony to cleanse gently, lock in pigment, and protect against fading while building resistance to breakage and dryness. This curated set brings salon-quality care home with a full regimen from cleansing through finishing. The shampoo preserves color integrity, the conditioner smooths and seals, the leave-in mask fortifies strands, the
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Wella - Ultimate Repair Mask 16.09 oz
Wella Ultimate Repair Mask delivers intense moisture and repair for all hair types. This deep penetrating treatment strengthens damaged strands while making detangling six times easier. Powered by AHA and Omega-9, the formula rebuilds hair from the inside out, smoothing frizz and restoring lightweight softness. The professional-grade mask features adaptive technology that targets damage at every level. Hair looks hydrated, smooth, and visibly healthier after each use. The vegan formula works on
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Wella - Ultimate Repair Mask 5.07 oz
Wella's Ultimate Repair Mask is a deeply penetrating treatment that rebuilds strength and restores smoothness from within. Powered by a patented formula with AHA and omega-9, this luxurious mask adapts to your hair's damage level, delivering targeted repair where you need it most. Hair feels stronger, softer, and noticeably healthier with every use. The professional-grade formula tackles multiple concerns at once, offering instant frizz reduction, six times easier detangling, and lasting hydrati
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Wella - Ultimate Repair Miracle Hair Rescue 1 oz
Wella Ultimate Repair Miracle Hair Rescue delivers intensive strengthening and smoothing in just 90 seconds. Powered by AHA and Omega-9, this leave-in treatment restores resilience and manageability to damaged, dry, or frizzy hair. The color-safe formula works on all hair types, leaving strands visibly smoother with long-lasting results. Dermatologically tested and formulated without animal-derived ingredients, this professional treatment fits seamlessly into any routine. Use weekly for maintena